MacBook Neo rival launched at $599; Nvidia PC chip takes on Apple Silicon - 9to5Mac

It was clear that the launch of the MacBook Neo at just $599 took most Windows PC makers by surprise. However, Dell appears to have had a strong suspicion of what was coming as the company has just launched its own direct competitor, (sort of) starting at the same price. Apple also has a new rival when it comes to Apple Silicon. Nvidia has just announced its first ever PC chip which also aims to provide a similar leap forward in performance … When Apple announced the MacBook Neo, even Windows fans were shocked at just how much laptop you were getting for so little money. I can’t believe it: Apple’s $599 MacBook Neo just lit a monstrous fire under the Windows laptop market — Microsoft better be panicking This new low-cost macOS laptop is everything your everyday Joe or Jane would ever need from a computer in 2026. The new machine not only represented an entirely new price point for Mac, but it also wasn’t making any compromises in materials. Apple stuck to anodized aluminum rather than the plastics typically used by Windows laptops at the same price point. However, TNW reports that Dell has responded. The new XPS 13 weighs 2.2 lbs (0.9kg) and measures 0.5 inches (12.7mm) thick, making it the thinnest and lightest XPS Dell has ever produced. The chassis is aluminium rather than the plastic that typically defines the sub-$700 PC laptop tier; the screen is touch-capable. There’s even a bit of a Liquid Glass look going on in some of Dell’s promotional photos. The starting price is $100 more, although it’s offering a $599 price point for students. At the same time, it includes a touchscreen which the Neo doesn’t, so some may consider that a good trade-off. Liked by 19 people What I love of Apple's announcements is that they… show the working product ready to be launch… set the price… set the 3-4 days to begin pre-orders… and begin deliveries in around 10 days. On the other hand… Nvidia announces a new chip… not a full working computer… saying that several companies will release machines in… 6-12 months. On Dell 13… it is a better presentation… but the price of the Neo is attained with a ’discount.’ As for ‘competition‘… Apple is just widening its market… destroying competition.